Selecting and implementing a Content Management System (CMS) can be a challenging process. CMS projects cross departments and often impact day-to-day responsibilities of quite a lot of people. Many companies need consultants for their content management systems. The trend is towards the increase of content management consulting because companies are recognizing its importance in terms of cost effectiveness and profit.
CMS consultants collaborate with clients to plan out a comprehensive CMS strategy-delivering a fully executable strategy and integration guidance that ensures a successful outcome. Content Management consultants help clients evaluate and select CMS and web technology solutions based on a discovery model. This compares specific requirements to each technology option, determines feature support, potential restrictions and the need for custom development. It is also sensitive to budget requirements and carefully weighs cost and benefit of specific solutions, including solution scalability and total cost of ownership. This results in a positive recommendation that fits perfectly into the project, and makes sound business sense.
CMS consultants seeks to translate business objectives into clear solution vision, which helps organization develop a balancing short term road map needs and long term benefits, delivered by sound business case. Some of the services offered by CMS consulting companies are:
· Vendor Selection
· Content Strategy
· End-to-end implementation
· Migration & Platform Upgrades
· Managed Services
· And More
The secret to CMS consulting success is looking beyond the technology to bring a pragmatic view to CMS initiatives. A Content Management consultant company’s full service interactive team can lead you through the process of CMS selection, strategic planning, deployment and training.
Projects in the content management space which often occur at the complex and volatile intersection of content and process can often be challenging. Organizations are often at a loss to figure out where to start or turn to CMS consultants help plot a course. And then from there you must consider what makes a good CMS consultant. Does the company understand the core concepts of information management? Can they apply those concepts to your business environment? Do they understand and focus on industry best practices?
In the most general and fundamental sense what the CMS consultant really has to offer to corporate clients is the reduction or minimization of uncertainty. Domain Expertise, Industry experience and thought leadership are the fundamental factors to differentiate a CMS consultant from the crowd.
A best-in-class Content Management Consultant should be an expert in several technical areas with a thorough understanding of information management and can provide value to clients by identifying new ways of improving business operations.
Content Management has become the center of online customer engagement experiences. With the maturation of many content management platform capabilities, new functionalities that step outside of typical CMS expectations -like marketing automation, personalization, mobile engagement and many others- are extending the impact of content management within organizations.
A best-in-class CMS Consultant should embrace these new opportunities to extend the reach of the CMS. CMS is the foundation for managing online customer engagement throughout the customer lifecycle starting from a prospect to becoming a lifetime customer. A best-in-class CMS consultant should not only understand the ecosystem of CMS technologies, but also work with clients to define a strategic roadmap that optimizes the use of these technologies to solve their business problems.